"An online Team Store was built and fully operational within a couple of days & each player was wearing their new shirts the following Saturday" - Eastcote CC
Many teamwear providers will tell that they offer an amazing service and quality product... but can they really prove it?

Over 800 Cricket Clubs, 4 Counties, and the England & Wales Cricket Board (ECB) use us for their personalised cricket clothing & teamwear solutions.
Create and manage your unique club shop online using our industry-leading team store platform - designed to take all the administrative headaches away from cricket clubs.

Using our integrated i-frame, we can upload your team store to your own club website making the ordering process as easy as possible.

Club players and members can order on the go with our mobile-friendly platform, personalising their garments with names, initials and numbers.
Stand out from the crowd with a unique, bespoke kit designed to your club's requirements.

Our online 3D Kit Designer allows you to get creative and customise our pre-designed templates, but if none of our styles are to your liking, we can create something truly unique for your club.

Bespoke kits are delivered in just 3-4 weeks and after this, all top-up orders (with no minimum quantities) will be dispatched in just 5-7 working days!
Serious Cricket want you to look and feel good when taking the field! By manufacturing our own kit ranges, we are in complete control of the style, quality and stock availability throughout the year. The logistics and product development team work closely with our host of factories to ensure the finished product is of the highest quality.
All of our garments are brought to life by our production team at our HQ in Hampshire. That is why we are in-stock all year round and are able to dispatch all personalised orders in just 5-7 working days - a service unrivalled in the UK!

We tailor your garments to suit your needs using state-of-the-art modular embroidery machines, HTV printing processes and sublimation dye.
When you join Serious Cricket, you will be assigned a dedicated account manager who will personally look after your clubs' requirements.

Your club players and members are also in safe hands. At Serious Cricket we pride ourselves on delivering first-class customer service and that is why we have been awarded the 2021 Feefo Gold Trusted Customer Service Award.

The process

An industry leading website and bespoke club platform.
High quality match, teamwear and leisure ranges.
Personalising your club garments to meet your requirements.
No minimum orders, no stock holding, no set up fees, no risk!
Rapid delivery and a proven track record.

Terms & Conditions

*FREE Personalised Club Stumps worth £140 will be redeemed when a club signs up as a teamwear partner and reaches a £350 online spend.